The Voice of the Customer Systemsm is a comprehensive approach to collecting and analyzing customer and competitor information. “Manufacturing firms have several different methods of capturing customer information,” said Craig Cunningham, President of Customer Integrated Solutions. “In studies that we have conducted, senior executives in the industrial space rely mainly on two sources of customer […]

Customer Integrated Solutions celebrates its 15th Anniversary For fifteen years, Customer Integrated Solutions has worked with manufacturing firms to improve their customer understanding and to drive growth. “It has been quite a journey,” said Craig Cunningham, Founder and President of CIS. “The company has continually transformed itself to serve a few key clients. We made […]

Progressive Executive Education hosts webinar with Craig Cunningham, President of Customer Integrated Solutions. Click here for more information or to purchase. Your customers are never 100% satisfied – There’s ALWAYS room for improvement within your customer service department. You can tame the screamers and improve satisfaction, retention and loyalty levels by an effective voice of […]

Twenty-seven executives from six countries convened in Paris for the Customer Excellence College March 1-5, 2015.  This week-long event focused on the building blocks required to build a customer-centric culture.  “Our Customer Excellence College focuses on contemporary practices in customer loyalty research, segmentation methodologies, and advanced metrics to capture and understand the Voice of the […]